Facebook has spent tons of time, energy and money on promoting video on there platform. And with its release the popularity of Facebook Live video has taken off like a rocket.
You can use Facebook Live or native video to support you new blog or expand your existing web presence.
Here are some ways you can use Facebook to promote your online business.
So, how do I catch up and take advantage of this hip advertising medium and promote my business. There are various ways you can use the platform, but here are a few to help you get started:
Take out your smartphone and start a behind the scenes video on how your product is made or how the internal workings of your business operates. This gives your customers an intimate relationship with you or your employees and can make them feel like they are part of the family.
How about walking around and asking customers in your store for a quick testimonial. If you have a restaurant or a retail establishment, this is a great way to get feedback from your customers. Offer a special off coupon as an incentive to get people to give a quick mention on your phone. Hint: Make sure they have a positive response before putting it LIVE on Facebook.
You can have someone video you or an employee using your product as a demo in a Facebook Live video. How about preparing a popular recipe and post the specials for the night.
Have a new product or service you are pushing? Do a video showing your new product or service with a promotional offering and give a deadline for purchasing to your customers.
Getting a lot of questions from your social media profiles or customer support emails? Use the Facebook Live app to answer your customers and clear up those questions they may have.
As you can see, these 5 ideas can keep you pretty busy and give tons of advice or information to your existing customers as well as potential customers.
Don’t let the video crazy pass you and your business by. Whether it’s an brick-n-mortar business or an online endeavor, you can utilize this free and powerful option from Facebook to rocket sales and create a great foundation for repeat business.